Sarah Pickell | Buford, GA Real Estate Agent

hey friend!🫶 i’m so excited you’re here! aside from what I shared above: *you can always count on me to have a recommendation on the best local coffee shop *you can often find us in the basketball gym. my husband is a high school coach and 2 of our 3 kids also play. *a perfect saturday night to me includes getting take out, a game of uno with the family and cuddling up for a movie *being a real estate agent is truly my dream job🥰 thanks for being here! stick around and say hi! if georgia has been on your mind, don’t forget to get a copy of my Moving to Atlanta suburbs guide! As someone who has lived in North Metro Atlanta almost my entire life, you can pick my brain on some of the best places to live around Atlanta! Comment ‘suburbs’ and i’ll send it to your DMs 💌 #bufordgarealtor #bufordga #gwinnettcountyrealtor #gwinnettcounty #braseltongarealtor #braseltonga #hamiltonmill #hamiltonmillga #mulberryga #georgiarealtor #georgiarealestate #movingtogeorgia #movingtoatlanta #atlantasuburbs #atlantasuburbsrealtor #sarahloveshomes

want to know the ROI for those renovations? Kitchen renovation 31.7% Bathroom remodel 70.1% This means you can put all that time and energy and MONEY into renovations and you don’t even get your investment back!🤬 but do you realize there are other simple things you can do with a higher ROI? Easy things like fresh paint, staging and cleaning (yes seriously). You can download my easy to follow Prep guide that tells you exactly what to do to get your house ready for the market. Comment ‘PREP’ below and I’ll drop you the link💌 And then once you’ve got the product ready (your house🏡), then it’s your agent’s job to market that bad boy to the 9’s. Aka my job💁🏻‍♀️ P.S. Need an agent that knows their stuff? Comment ‘HIRE’ and I’ll share with you the 20 questions you have to ask when you are interviewing realtors

Q: Sarah, where exactly do you work in metro Atlanta? A: All over! Just check out my map of past sales! Because I grew up in the Northwest Atlanta suburbs and now call the Northeast suburbs home, I am well versed in all things OTP. (That’s local slang for suburbs, or outside the perimeter of I-285). And if for some reason I don’t sell in your location, I guarantee I know someone who does! I’m always happy to connect you with someone who will take great care of you! 👉comment ‘SUBURBS’ to download the guide you need to pick the best metro Atlanta town for you! #livinginthesuburbs #atlantaotp #otp #atlantasuburbs #metroatlanta #metroatlantarealestate #sarahloveshomes

Let me take you on a trip down memory lane… Back to your childhood where you played outside for hours, made forts back in the woods behind the house, discovered a secret fishing spot, made a crisp $20 at the lemonade stand with the lemonade packets you stole from your mom’s pantry…. This is that house. It’s for sale so take a closer look and let me paint the picture of what life looks like in Hamilton Mill. 5 Bedrooms | 3.5 Bathrooms 3,500+ square feet
Finished basement, fresh paint and updated floors Asking price $625,000🏡

send this to a friend whose on the fence about moving to Buford, Georgia✨ you know what i love about this little city? there’s a BIG dose of hometown pride, everything is quaint with a small town feel, the high school is 5 minutes down the street and the mall of georgia is just 10 minutes away. buford is a little bit country. a lot of convenience. if moving to the Atlanta suburbs this year is on your radar, comment ‘Georgia’ below, and i’ll send you my guide to the Atlanta suburbs! Moving is a whole lot! So you need an agent on your side who helps people do this all the time to make it easier! and that’s where i come in✨ hi, i’m sarah, a realtor in metro atlanta and i love helping people call Georgia home. DM me if you’re thinking of moving to buford, GA. I’d love to help! 🫶 #bufordga #sarahloveshomes #bufordrealestate #bufordrealtor #gwinnettcountyga #gwinnettrealtor #metroatlanta #metroatlantarealestate #metroatlantarealtor #bufordmoms #bufordfamilies #metroatlantamoms #atlantarealtor #northatlantarealtor #northatlantarealestate #metroatlantasuburbs #atlantasuburbs

We are so excited to be releasing our podcast with the incredible Sarah Pickell this Wednesday, and we’re still thinking about this gem she dropped! 💎 Sarah shared something so refreshingly honest about social media in real estate - those cookie-cutter broker graphics that look identical across every agent’s page? They tell clients NOTHING about who you really are! “There’s not a magic formula,” Sarah emphasized. “There are a billion ways to do it and be successful.” Her approach is simple: Keep your posts and reels primarily real estate focused (even lifestyle content ties back to real estate somehow), but use your STORIES to show your actual life! Why? Because as Sarah explained, when potential clients discover you on Instagram, they immediately check your stories thinking, “Who IS this person?” That quick glimpse into your real life - your funny kid stories, your daily challenges - that’s where they decide if they want to follow along... and eventually work with you. We love how Sarah permits us to be uniquely ourselves online. No perfect formula needed. Just authenticity and consistency. Are you already using your stories to share glimpses of your real life? Has it helped you connect with clients? We’d love to hear below! ⬇️ #RealEstateSuccess #SarahPickellWisdom #AuthenticRealEstate #SocialMediaTips

Harsh? Maybe. True? 1000%. Here’s why👀 Social media isn’t just for memes and selfies. It’s one of the most powerful marketing tools available. Be honest… have you ever been influenced to buy something because you saw it online? And how often have you talked about or even just thought about a product, only for it to magically appear in your feed? 😳😱🤯 Now, imagine that same power being used to sell your home. A real estate agent with a strong social media presence knows how to get your home in front of thousands of potential buyers—not just the ones scrolling Zillow, but the ones who weren’t even actively looking until your home caught their eye. It’s about more than just posting a listing. It’s about connection. It’s strategic. It’s targeted. It’s about using professional photography, engaging video content, and marketing tactics that attract the right buyers—fast. If you’re selling your home, you need an agent who understands this. Otherwise, you’re missing out on serious exposure… and possibly serious money. 💰 So Buford, what are you waiting for? Let’s be friends 👯‍♀️ #bufordliving #bufordrealtor #bufordrealestate #movetobuford #braseltonliving #braseltonrealtor #braseltonrealestate #movetobraselton #metroatlantaliving #metroatlantarealtor #metroatlantarealestate #movetoatlanta #roadto10k

I read one time that we should eliminate the word “just” from our vocabulary. We say it so flippantly in conversation. “I’m just a mom.” “I’m just checking on you.” “I’m just thinking about it.” “I’m just following up.” But it’s an unnecessary, minimizing word that lessens your ability to be heard. Sometimes, we have “just” kind of days. You know the days you don’t feel confident or pretty or maybe you feel really small? We all have them. And on those days, be kind to yourself and show yourself grace. And then, when you wake up the next morning, go kick some butt. hey you, thanks for following along. 🤗 p.s. turns out, I prefer being a basketball mom. Gyms are heated and cooled.🥶 #metroatlantarealestate #BufordGARealtor #metroatlantarealtor #metroatlantahomes #georgiarealestate #bufordga #ExploreGwinnett #gwinnettrealestate #georgiahomes #hamiltonmill#BufordRealEstate Buford Georgia real estate, Metro Atlanta real estate, braselton Georgia real estate, Metro Atlanta realtor, Metro Atlanta homes for sale, Atlanta suburbs real estate, living in Buford Georgia, Buford families, Buford moms, living in Hamilton mill , Hamilton mill moms, Hamilton mill families

I had this conversation today…🙃 Zillow has never been inside your home. Your Zestimate is just an algorithm guessing based on public data. It doesn’t factor in upgrades, condition or local trends. Two homes on the same street? One fully renovated, one outdated–Zillow treats them the same.🫠 Zestimates can be off by thousands in the metro Atlanta area.🤯 Did you know that everytime I go on a listing appointment, I take a screenshot of the zestimate. Sometimes it’s WAY too high. 😬 And sometimes it’s too low. And when I sell that house, I will pat myself on the back for helping that seller make WAY more money. 💃🏻 Algorithms are cool. But they are a reference point. Not the end-all-be-all. Want to know your home’s *actual* value? Comment “HOME” below and I’ll send you a free market analysis–no guessing, just real numbers. Or you can message me. That’s cool too✌️ p.s. I’m on a not-so-secret mission to be a @drinkolipop influencer so hook me up if you got the contacts! #Zillow #zestimate #bufordrealestate #braseltonrealestate #metroatlantarealestate #georgiarealestate #atlantasuburbs

We loved having the Braselton expert @sarahsellingthesuburbs on the podcast! She’s sharing how her faith guides her through the ups and downs of motherhood and real estate. Plus, she is doing a Reel a day until she reached 10,000 followers so go follow her! The episode drops March 26th—don’t miss it! 💫 #RealEstateMoms #FaithAndBusiness #SocialMediaTips #RealEstateJourney

This is ❌NOT🙅🏻‍♀️ for the vegans 23 Restaurants. All over Gwinnett County. There’s bound to be a place participating near you. Craft burgers not on the menu…. Yet. You have the chance to vote for your favorite! And maybe win some prizes in the process. I always love to hear what @overthetopburgerbar comes up with. @oldfountaintavern is also participating and it looks quite tasty. Comment ‘burger’ below and I’ll send you the list of participating restaurants and their craft burger creation #gwinnettburgerweek #gwinnettrestaurants #bufordga

It’s an unpopular opinion in the real estate industry. I saw a post this morning in fact that said the most successful agents aren’t doing open houses. I sooo disagree. Here’s why: 1. No one knows the house better than me. Therefore no one call sell it better than me. 2. I can hear what the feedback is directly. 3. I can make the house available to prospective buyers whose agent is busy and unable to show it to them. This is doing my sellers a huge service! 4. It works. I’ve sold multiple houses at open houses. It’s just part of the way I bring a house to the market. Of course I believe there a smart ways to have open house and some that are a waste of time. But as a seller, would you want your agent to have an open house? Tell me below! And thanks for being here and being on my quest to 10k! I’m making progress! #bufordrealestate #braseltonrealestate #metroatlantarealestate #georgiarealestate #atlantasuburbs